About Us 

Origins of fringebiscuit

Fringebiscuit was set up in 2010 as a review platform for the Edinburgh Fringe, based mainly on Twitter. Run by three multidisciplinary theatre professionals (Tom Martin, Gareth Morgan & James Fritz), Fringebiscuit’s initial aim was to get audiences engaged with easily digestible critical writing – but they soon realised they could do something more.

Outside of Fringebiscuit, they have helped in the development of countless young people in Nottingham, Bristol and London through their work in theatres, youth clubs and schools. In 2012 they decided to combine their youth practices with their passion for arts writing – hence Fringebiscuit’s Young Writers Training Scheme.

Aisha Josiah was a participant (Biscuiteer) of the scheme in 2012. Her positive experience motivated her to return as managing editor of Fringebiscuit in 2014, after Tom, Gareth and James had moved on with their own artistic pursuits. Since then, Fringebiscuit has expanded to include coverage of fringe festivals in London, New York and Illinois, with plans to continue our expansion in 2018.

Fringebiscuit is dedicated to providing training and widening access to the field of arts writing, primarily at the Edinburgh Fringe. We believe that culture is only as good as the conversations it provokes, and the more capable and diverse the voices are, the better those conversations will be.


What we do

Fringebiscuit's primary goal is to create enjoyable, informative and accessible arts criticism. Through succinct yet high-quality theatre reviews, we aim to engage — and reflect — an increasingly diverse range of theatre-goers. We want to empower performers and producers at all stages in their careers with easy-to-access reviews and balanced, accessible data about audience reactions to their shows. We also seek to provide PR and marketing firms with useful and accurate feedback about the shows they promote. We hope that by experimenting with new and innovative approaches to arts criticism, we can inspire the next generation of arts critics.